i18nProductGlobal
Internationalization: When to Add It to Your Product
i18n touches every string, date format, and currency display. Add it when international revenue justifies the engineering cost.
Nexaura Labs Team
Hardcoded English strings spread through components quickly. Retrofitting i18n is slower than planning locale keys from early UI work.
Delay i18n until demand is real
Most MVPs should validate one market first. Premature translation workflows slow feature velocity.
Prepare architecture early
Use translation keys, UTC timestamps, and locale-aware formatting even if you only ship English initially.